14 - 18 January 2013 | Verona

Client: Subaru Italia s.p.a.
New Subaru Forester Press Launch

In mid-January took place the launch of the new Subaru Forester, flagship of the Japanese car company, with an event that had two objectives: first, to present the new car and test it on different paths, and then offer guests an experience not traditional but high level, which would reflect the characteristics of the Forester. Five back-to-back groups for a total of 120 journalists from all over Italy, Croatia and Slovenia. The daily programme included time in the classroom and test drive, both on road and off road. Snowy Unforgettable location: Delser Manor House, Verona.

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