Audi PSP Convention

The Audi PSP Convention successfully took place at Lazise, on July 17th.
The event dealt with topics related to the world and the management of the second-hand market of the famous Ingolstadt Brand.
200 guests participated in the Convention and could appreciate the glamorous Audi Cars displayed in the setting of the Dogana Veneta on the Garda Lake.
Iantra planned and took care of the whole organization from creativity, to logistics, car show and all service coordination.

(photo by Ennevi)

Training Event New Touran & Sharan

Last Friday ended an itinerant and dynamic event throughout the East hills of Verona. That was the product training for new cars Volkswagen Touran and Sharan.

From September 21st to 25th about a hundred of salesmen each day reached the headquarter of Volkswagen Group Italia in Verona, and then, after a short brief, they left for the panoramic test drive in order to reach Corte Forziello and Bacco D’oro. These two locations hosted the training classes about the two new cars.

The meeting place for the whole group was at Soave Relais Castelcerino during the lunch.

Thanks to Iantra Staff, prepared and well-coordinated, it was possible to manage 22 cars for the test drive, three locations working at the same time and a hundred participants.

New Scania Era

The national launch of the New Scania Generation took place on Sept. 18th in Cernobbio (CO). The event revealed to an audience of 1200 guests from all over Italy the innovative range of vehicles that combine technology, sustainability and quality.
An exclusive location – Villa Erba International Exhibition and Conference Centre, was chosen to host such an important event.

The highlight of the convention “For the only business that matters. Yours.” was the reveal show in the plenary room: an emotional video, accompanied by a highly impressive light show , unveiled two vehicles of the new range.
Guests also had the possibility to see and touch six new vehicles displayed in a transparent, lake-view tent, set up in the park of the Villa.
The ancient Villa hosted a special art exhibition, displaying a selection of Scania paintings made by various international artists.

Innovation and creativity, skillfully combined, gave shape to a memorable event.

The event was planned, coordinated and managed by Iantra, with the precious support of a network of skillful partner agencies and collaborators.

New Honda Civic Diesel and Jazz Dynamic Press Launch

The European press Launch of the new Honda Civic Diesel and Jazz Dynamic took place in Rome at the Hotel Gran Melia Villa Agrippina and at the Corte di Arenaro in Torrimpietra.

Iantra took care of the participation of almost 50 Italian Journalists in the event, providing their travel arrangements and assistance on site during the event on January 22 – 24.

DAS Family Day

The 60^th anniversary of “DAS – difesa legale” was the perfect occasion to organize a Family Day in an exclusive location, the Payanini Center in Verona.

The location, new house of the Verona rugby team, is a meeting point for sport lovers and the community which provides the ideal scenario for a Family Day.

Build on an area of 80.000 m², the structure features 4 grass fields, indoor and outdoor synthetic fields, clinics, gym, restaurant-club house, panoramic terrace, open spaces for outdoor activities: these are elements which make the Payanini Center a modern space.

More than 150 guests were invited by the Company and then managed by organizing secretary.
The event started in the afternoon with a refreshing break followed by a speech given in the indoor field set up for the meeting. After that, the Accademia d’Arte Circense of Verona (circus artists) gave a show leaving the guests amazed.

The event was a day full of fun, surprises and celebration.

Intimissimi Show 2019

On the 29^th and 30^th October the presentation of the Intimissimi Autumn/Winter Collection 2019/2020 took place at the company headquarter.

The show “Winter Cabaret” involved participants from the TV, fashion and blog world and the sales force.

Iantra was in charge of the Organizing Secretariat, managing more than 3000 guests.

Formula 1 Saudi Arabian Grand Prix

It was great to be part as organizing secretariat of the SAGP.
After two months of onsite preparation, the first edition of Saudia Arabian Gran Prix was born!
We were proud to be part of this great event!

Miele EXPOdetergo

The EXPOdetergo event organized for Miele Professional in the setting of Milan concluded, where at the Rho Fairgrounds the company was able to meet after a long time, customers and partners in the laundry industry from 27 countries.

Important moments of presentation and sharing of the new company philosophy that bases its evolution on three concepts: Sustainability, Digitization, Quality.
With these concepts we organized the evening at the new Horto Restaurant 3 Michelin stars, signed Norbert Niederkofler who, with his ethical and sustainable cuisine, amazed the guests with the quality of the dishes and the originality of the presentation.

The dinner was preceded by a walking tour through Milan’s most important highlights.
Entertaining the audience was the engaging magic of electric violin artist Andrea Casta, who enlivened the evening by creating a joyful atmosphere.

Iantra handled in-house logistics, guests management and the event concept.

Gruppo Cassa Centrale Convention

‘First of all, People’. This was the title of the convention held on 18 March 2023 that we organised for the Cassa Centrale Group.

At the Gallerie Mercatali in Verona, 1,200 employees of Cassa Centrale Banca and the Group’s companies gathered to review together the progress made so far and outline the future objectives to be achieved, recalling the company’s founding values and principles and, above all, how important the People are.

The location chosen for the meeting was perfect for the occasion, offering a large and evocative space to host the event. The layout and layout of the rooms helped create an impactful and exciting atmosphere, where participants were able to discuss and share ideas on the topic of change and the future of the company.

During the meeting, the challenges facing the company in an ever-changing world were addressed and future goals outlined, with a focus on evolution and constant progress. The meeting was an opportunity to promote group unity and cohesion among employees, encouraging direction towards a common goal.

Berner Digital Convention 2024

Great satisfaction for the Berner Digital Convention Kick Off.

More than 800 professionals joined virtually for an event that saw the awarding of prizes to the best employees from every division and line. The event also shone thanks to an impeccable direction that coordinated the live broadcast.

Highlights included exclusive interviews with Peter Smets, CSMO, and Christian A.W., CEO of Berner.

Scania Amsterdam Experience 2025

An incentive journey that blends business, culture, and style in the vibrant setting of Amsterdam.
With the Scania Amsterdam Experience 2025, Iantra crafted a tailor-made program where organization, inspiration, and meaningful connections come together in perfect harmony.

Amsterdam, with its contemporary energy and timeless canals, welcomed guests into a sophisticated and dynamic atmosphere. The Room Mate Aitana Hotel, a striking design landmark overlooking the IJ River, set the tone for days filled with discovery and inspiration.
Visits to the Scania plants in Zwolle and Meppel offered an inside look at the brand’s innovation and craftsmanship, revealing the passion that drives its excellence.

Between moments of conviviality and local discovery, guests indulged in authentic Dutch flavors — including a curated cheese tasting experience — and enjoyed elegant dinners in some of the city’s most iconic restaurants.

A signature Iantra incentive, curated with precision and creativity to deliver an international journey that celebrates the Scania spirit with elegance, connection, and style.

Thun – Florence in Pink

An event dedicated to women

The exclusive Piazza San Giovanni in Florence hosted a very exceptional photographic setting which involved more than 200 women for the casting “Looking for THUN women.”
Iantra handled the creation of the concept and the logistics management.
In the same weekend Iantra has organized an event dedicated to THUN members, to discover Tuscan flavors and scents.

THUN members visited the ancient Officina dei profumi di Santa Maria Novella. The afternoon was dedicated to women: relax in a famous beauty salon. In the evenings the group had dinners in typical Florentine taverns. Accommodation a few steps from Ponte Vecchio for each THUN member with a magnificent view of the Arno.

Subaru Trezia National Dealer Meeting

Honda Civic Dealers Launch

Velux: Copenhagen

Intimissimi On Ice – Opera Pop

A great event followed by the whole of Italy and beyond. International stars participated in Intimissimi On Ice – Opera Pop making it a unique show of its kind in the suggestive setting of the Arena of Verona.

With the fusion between the world of opera and pop music with a symphonic emphasis, ice skating and fashion, large projections and special effects, this opera becomes the most euphoric, sensual, romantic and daring you can imagine. An opera performed with grace and elegance by Carolina Kostner, led by Marco Balich’s visionary creativity.

Iantra handled the hotel management and the logistics for all participants and delegations coming from all over Italy and abroad. 2,400 enchanted people in the Arena of Verona on September 21st.