Events
Honda Accord Dealers Launch
Honda Accord Dealers Launch
VW Eos Dealers Launch
VW Eos Dealers Launch
THUN Choco Weekend
Subaru MUMAC
A round table in a location of great impact: the MUMAC, Museum of espresso machine located in Binasco, Milan
This extraordinary museum covers the early 1900’s until the present day. It tells the stories of more than 200 Coffee Machines that captivate visitors to the museum.
The event was closed with an interesting tasting in order to discover the flavours of coffee and its secrets .
New Škoda Kodiaq Press Launch
The New ŠKODA KODIAQ press launch took place in Verona on February 23rd. The event has been organized from A to Z by the team of Iantra.
Journalists from all over Italy gathered at VGI headquarter to start their test drive towards the Tenuta le Cave wholly immersed in the Amarone land.
Unique test drive including an off-road experience that allowed the participants to test firsthand all the new features of the car.
National Press Launch – Volkswagen Methane-Fuelled Gamma
The launch of the new Volkswagen methane-fuelled Gamma to the National Press took place on 20th-23rd February.
The event was organized with the purpose to specifically test the UP, Polo and Golf models.
Reception was made at the Mobility Lab of the Volkswagen Italy headquarters, and it was followed by a test drive heading to S.E.S.A. Este (PD), a composting and bio-digester plant where the press conference took place.
At SESA’s participants could see the different procedures to obtain biogas from compost.
Iantra took care of the whole organization and logistic aspects of the event.
National Press Launch Forester Hybrid e-BOXER: a stellar event
The launch of the new Subaru Forester e-BOXER to the national and international press took place in three different locations but with a common base: elegance and innovation.
Following the registration and the technical briefing hold at the Golf Hotel in Vicenza, the guests headed to the Padua Planetarium through an on and off-drive path. The Planetarium realistically reproduces the sky, stars, planets and the astronomic phenomena up to a hemispherical dome. This high-definition technology gave the chance to express the meaning of the Subaru logo: the Pleiades constellation and the concept of the new car.
After the “Stellar experience” and the press conference in the Planetarium, the journalists reached Villa Franceschi in Mira, an historic villa of the XVII century, become today an elegant and luxurious Relais Chateaux.
Both the roadmaps and the locations had been selected to emphasises all the features of the new Subaru hybrid car which are recollected into three pillars: safety, entertainment and a long lifetime.
Which key words to describe the event? #Experience, #Offroad e #Stars.
SEAT Tarraco and Ateca Press Event
The new SEAT Tarraco and Ateca were presented to the national press during a four-days event. Following the press conference held at the SEAT College, a panoramic test drive led the journalists on an ‘eight-way’ route. The guests were able to test both cars: one on the way to the launch and the other on the return test drive; all in full compliance with current safety regulations.
The characteristic landscapes of Valpolicella and Lessinia were the ideal setting for the presentation of the two new SEAT.
Uretek’s first national convention
Uretek’s first national convention for all the company’s employees.
A weekend in the beautiful setting of Valpolicella, including business meetings and engaging activities.
UFI Filters & Sofima Filters Convention
For the UFI Filters and Sofima Filter Aftermarket Italia Convention we chose the enchanting setting of Venice.
The Hotel Monaco & Gran Canal was the perfect location to host our guests, a room set up for the meeting followed by a Venice Carnival themed dinner at the Sala affrescata del Ridotto were the moments that marked the two days of the convention.
An event that succeeded in recounting the great results achieved on a global scale by the leading companies in the distribution of auto parts. Iantra handled the organisation and concept of the entire event
Vallorbe Swiss Event – Vicenza Oro 2024
We are proud to have celebrated the 125th anniversary of Vallorbe Swiss at Villa Sorio.
An exclusive evening themed ’20s/’30s with the enchanting magic of Stefano Bronzato, winner of Italy’s Got Talent, and the swing entertainment of the band Jazzica Rabbit.
An event that honors the history of the brand and celebrates the goals achieved together with customers and collaborators.
Eurocoil Opening
To celebrate the opening of Eurocoil‘s new facility, we organized two days dedicated to employees and their families.
Day 1: 120 guests from Italy and the USA. Following their arrival, guests enjoyed coffee and attended the ribbon-cutting ceremony of the new warehouse, along with a celebratory toast and exclusive gifts for everyone.
Day 2: 300 attendees, with families and children taking center stage! Entertainment, games, surprises, and loads of fun for the little ones… and the adults too!
An event that perfectly blended formal moments with pure enjoyment, marking a new milestone for Eurocoil together.
Berner Convention
Berner Convention
New Subaru BRZ Press Launch
National and international press presentation of the new model Subaru BRZ
The event took place from 4 to 8 June in the beautiful setting of Villa Cordevigo Cavaion Veronese. Aboard Subaru BRZ more than 40 journalists have passed through the picturesque scenery of Valpolicella with a stop for a cheese tasting at Corrado Benedetti’s shop and showroom, in S’Anna D’Alfaedo.