Seat Urban Vehicles

The National Press launch of the Seat SUV range took place over four days, from May 27th to the 30th, hosting around 70 journalists from the major Italian newspapers.
Ateca, Tarraco and Arona are the three models tested, assessing the resistance, road holding and appreciating the design.

The journalists drove to Fondazione Bisazza, an exhibition space which brings together works and installations made by contemporary designers and architects who used the mosaic technique.

The press conference was hosted in this modern location where the Seat Italia Director gave a speech regarding the new Seat SUV family and all its features.

The second stop took the guests to Cantine Bellaguardia, a cellar built under the Romeo and Juliet castles. The wine tasting gave the journalists the chance to spend time together and discuss about the SUV performances.

Back to Verona, the aperitif was offered on top of the Lamberti Tower, giving a stunning view over Piazza dei Signori. The guests had dinner in town tasting local dishes.
The event matched modern art with tradition, providing an experience which overcame any expectation.

SEAT Leon – National Press Launch

The national press launch of SEAT Leon was held at the new location of the House, SEAT College.

Iantra organized the five-days event for the journalists who attended the press conference, followed by the test drive with direction Lake Garda.
To welcome the journalists at the end of the drive, a lunch with lake view at the Ai Beati restaurant.

The new location of Seat, the panoramic route and an excellent menu with local dishes made it perfect at one of the first safely planned events, according to the new regulations.

Subaru Forester 4DVENTURE – Press Launch

Subaru made it better. Subaru Forester 4DVENTURE was the star of our four days press event.
Wooden Museum of Riva 1920 was choosen for this press conference. The spirit of nature seeing in the Italian design through the eye of the Subaru 4DVENTURE.
The Italian journalists had a first hand on road an on off road experience.

CALZEDONIA Fashion Show – A leg celebration

This year the Iantra Hospitality Team flew to Paris for a spectacular event – CALZEDOMANIA – A Legs Celebration: an immersive experience in the unique atmosphere of Paris Fashion Week.

Our team managed the secretariat of the event, working behind the scenes of a truly unique show.

Berner International Kick-Off

1600 participants from nine countries: Croatia, Poland, Czech Republic, Hungary, Italy, Lithuania, Latvia, Slovakia and Romania.

Berner’s South East Region came together for the first time in its history for an unprecedented kick-off. The convention was a meeting place for different cultures, for colleagues coming from different parts of Europe and sharing the same goals.

The Palacongressi di Bologna hosted the convention in the plenary hall, the regional meetings and the closing evening with DJ set.

The event was the culmination of a year of work and involved more than one hundred people including tour leaders, assistants, interpreters and technicians.

Miele Management Meeting

Another experience for Miele: this time, a story of beauty and great taste in Bolzano.

For the first day of the meeting, we chose the splendid location GUSTELIER – L’Arte del gusto. And if the first evening saw a convivial dinner in a beer hall, for the second evening we stayed at the Haselburg Castle, a true historical gem.

And finally, on the third day, it was off to celebrate 125 years of Miele at the LUMEN Museum and chef Norbert Niederkofler’s Michelin-starred restaurant Alpin, with panoramic views at the top of Plan de Corones.

An event between taste, culture and spectacular scenery!

Happy New Honda, Christmas Dinner

Happy New Honda, Christmas Dinner 2012

Gallardo LP560-4 Spyder Road Show

Lamborghini Gallardo LP560-4 Spyder Road Show

Honda Pool Party

Honda Pool Party

VW Fox Dealers Launch

VW Fox Dealers Launch

Antolini Stone Gallery Grand Opening

Parma Purchasing Meeting

Motivational event organized in Parma ‘A Capital of Italian Gastronomy’.

Guests took part in an exciting cooking class at the Academia Barilla, where cooking lunch together proved to be a great learning experience.

35 participants, great involvement with an icebreaker activity with Lego bricks!

Iantra handled the whole event.

Volkswagen Event

Hosted inside the elegant Dogana Vecchia of Lazise, on December 21 occurred a day dedicated to the Volkswagen Group family.
Enjoying the festive atmosphere and the dream location the evening has been further enriched by an international band that has made the event unique and unforgettable for all the 120 guests.

Subaru XV – Impreza Sales Training Presentation

The Sales Training Presentation for Subaru Italy took place on 14th and 15th February at the Garda Lake.

The event was dedicated to the international dealers, who were divided into groups to test the new Subaru Impreza and Subaru XV.

The test drive was created on purpose to try the quality of the vehicles along many different panoramic routes which made the cars potential stand out.

The itinerary started from the Aqualux Hotel in Bardolino, where the guests stayed overnight, to the Lessinia Park.

The lunch took place at the restaurant Casa Leon D’Oro in Bosco Chiesanuova with a menu based on typical products of the Lessinia area.

Tezenis Show – Drive In

On May the 7th, Tezenis launched the spring-summer collection 2019 at the Calzedonia Group headquarter in Verona.

Iantra collaborated with Calzedonia as the organizing secretary managing the logistics and coordination of all the show’s attendants.

ŠKODA Octavia – National press presentation

ŠKODA presented the new Octavia to the national press in a five-days event.

Each day started with a welcome coffee at the Volkswagen headquarters where the press conference was held, followed by a test drive that led journalists to discover the streets of Lessinia, through rural landscapes and rows of vineyards and olive trees.

The destination was the Wine Retreat Ca del Moro which welcomed the guests with an aperitif and a lunch dedicated to local products.
An event organized following the current regulations, with business meetings and technical tests on panoramic roads of the new ŠKODA Octavia.