Berner Convention 2021

The Berner Convention was a digital event that allowed us to connect more than 800 people to each other in accordance with safety standards.
A comprehensive and well thought-out concept and the content tailored to the digital format were the key to success.
A direction of the latest generation and an organizational secretariat worked months before the event in order to manage all the needs of guests.

An event that saw the interaction of guests through online surveys and awards.
The final mosaic with the smiles of all the guests was the perfect closing of the first digital convention of the company Berner.

Digital events have, according to the circumstances, gained enormously in importance in the last year. The technical possibilities are manifold and already offer a solid infrastructure for the successful realization of different kinds of events.

Subaru Solterra Preview

At the end of April we finished the training event dedicated to all Subaru Sales Managers for the new SUV Subaru Solterra, the first electric car of the brand.
Iantra took care of the organization of the event, from the secretariat to the logistic on site.

For the launch of the first Subaru electric car, Subaru Solterra, our team took care of the organization, the secretariat and the management of the test drive at the ASC circuit of Vairano.
The event was divided into two sessions of four days of training with test drive on the track and off road experience.

Subaru Sales Training 2022

Together with Subaru Italy we organized 5 regional meetings dedicated to the sales network, to address the main topics of development, business and future projections.

The meetings took place in Milan, Verona, Venice and Rome and were attended by about 200 guests.

Iantra took care of the events from location scouting to guest management and on-site management.

Scania Convention

Two days of meetings organized for Scania Italia at Relais Il Canalicchio, a renovated medieval town overlooking vineyards and olive groves in the heart of the Umbrian countryside.

40 owners of Italian Scania dealerships had the opportunity to meet and update each other on the company’s progress, the new strategies to be applied and the forecasts for the future.

A convention with the tasting of typical local products.

Cassa Centrale Banca 50th Anniversary

We had the honour of organising the event on the occasion of the 50th anniversary of Cassa Centrale Banca and the 5th anniversary of the Cassa Centrale Group.
Four intense days, with 9,000 participants from all over Italy, including institutions, families and citizens.

We created a unique experience, from the conventions to the videomapping in Piazza Duomo, from the Teatro Sociale to the Buonconsiglio Castle, passing through the Happy Family Run and the Food Truck Festival.
Every detail was designed to celebrate innovation, culture and the link with the territory. 💫

Preparing an event of this size required commitment and passion: we started in November 2023 and followed every stage, from strategic planning to logistics management, involving 57 suppliers and over 300 operators.

New Seat Leon Family Press Launch

New Seat Leon Family Press Launch

It was concluded with great interest the Press Presentation of the New Seat Leon Family. The event took place in a beautiful frame from Verona and Lake Garda: the historic and picturesque Sirmione.
Three days kissed by the sun that made the event organized by us even more appealing and fascinating.
Very appreciated the lunch stop at Antica Trattoria La Speranzina located in the ancient walls, who delighted our guests with a traditional tastefully menu renovated in taste and shape.

Honda Christmas Dinner 2010

Honda Christmas Dinner 2010

Automotive Dealer Day

Automotive Dealer Day

Saab 9-3 National Dealer Meeting

Saab 9-3 National Dealer Meeting

VW Passat CC Dealers Launch

VW Passat CC Dealers Launch

Subaru Dealer Meeting 2015

(photo by Ennevi)

Seat Press

Inside the suggestive location of Villa Cordevigo took place the press conference of the new range SEAT Connect: a new way to live the car.

Journalists could fully appreciate the new cars’ functionalities thanks to the interactive test drive accompanied them to discover the Garda Lake.

Three days of full immersion with 20 journalists a day between technology and discovery of the land, completely organised by Iantra.

Audi Accessories Workshop

Audi Accessories Workshop took place on September 27 – 28.
It has been a two-day training held at the amazing Aqualux Hotel in Bardolino, where the participants had also their accommodation.
Two important days organized by Iantra thanks the collaboration with the Volkswagen Team.

Berner Convention – The courage to dare

The Berner Italy Convention took place in the wonderful setting of Riva del Garda on May 4th, welcoming about 650 participants.

The Congress Centre of Riva del Garda, venue of the event, was divided into different dedicated areas: an exhibition area, a meeting area with several rooms and a catering area.

Participants attended various meetings aimed to stress and develop the Company value “B.BRAVE”.

The speech of the  Italian astronaut Umberto Guidoni, who shared his experience and motivated the audience, had a special impact.

The convention ended with a gala dinner and entertainment for guests.

D.A.S. – ZURICH Event Sardinia 2019

The chosen location for the D.A.S – Zurich Group event was a wild area of Sardinia, a place where to forget for a few days the chaotic life of the city.

The southern Coast of Sardinia is one of the most beautiful and wild sides of the island: wide and sandy beaches, green hills, bays and towers of the Spanish era.

The Chia Laguna Resort hosted the 60 participants, located in the homonym bay.

Among the highlights of the event: the visit to the archaeological site of Nora with its Phoenician “nuraghi” and Roman mosaics, the excursion in the dinghy and off-road to explore the wild nature of the island and the visit to the Cetacean Recovery Center and Marine Turtles of Nora.

Of course, Sardinian cuisine could not be missed, which accompanied all three days of the event with fun and relax.

SEAT Ibiza & SEAT Arona Reveal 2021

Global premiere SEAT Ibiza & Arona

On 15 April we revealed the new Seat Ibiza and Arona, thanks to SEAT ITALIA and all the staff who contributed to this impressive event.

An aesthetic and technological revolution, here is the video.