Volkswagen presented to the National Press the New Passat, one of the top three models most sold of the German Company.
Over the three-days conference, Iantra was in charge of the test drive, welcome and registration, logistic and location selection.
The roadmap gave the journalists the possibility to test all the main high-tech features of the car, arriving to the Casa della Vallagarina which was the perfect location to taste the local cousin.
January saw the beginning of our Subaru Challenge 2021-2022.
A weekend on the slopes for the winners of the Subaru competition.
The magic of Hotel Cristal skiing directly out of the door. A picturesque lunch at the Oberholz chalet. Relaxing free days for the whole group!
From the union of ASGM and AIM comes the new start-up AGSM AIM Smart Solution.
An industrial project that turns to the future and sustainable use of mobility.
The event was held in two separate moments: in the morning in Vicenza at the Loggia del Capitaniato, which hosted the press conference to present the start-up.
In the afternoon, at the VGI Italia headquarters, partner of the event, in the presence of the institutions. During the afternoon session, guests were able to drive full electric cars with the assistance of professional drivers.
Iantra followed the various stages of the event, from secretariat, set up, technical setup and general coordination.
A day discovering the new mobility.
On September 11th Subaru celebrated 10 years since the opening of the SUBARU Italian headquarters in Milan.
The celebration began with a guided tour of the top of Milan Cathedral, which allowed the 50 participants to admire the characteristic spiers, enjoying the splendid skyline over the city, in the shadow of the Madonnina.
The evening continued with an aperitif on the terrace of Duomo 21, one of the most exclusive places in Milan. Afterwards, dinner was served in an exclusive room overlooking the Galleria Vittorio Emanuele. During the dinner, videos and photos were shown to commemorate the company’s growth and all the successes achieved over the years.
Intersurgical employees from all over the world met in Gardone Riviera to share news and plan for the future, but also to have fun together and get to know the area.
Day #1: Cooking show for guests.
Day #2: “Mani in pasta”! Practical course to learn how to make pizza, tasting of the typical Brescian spit – the one cooked for hours on the fireplace, wine and beer galore.
Day #3: Visit to Garda Island. Although the weather was not the best, the breathtaking view really enchanted us.
Day #4: Gala dinner at Villa Alba. The large transparent wall overlooking the park left everyone speechless.
Four days of pure synergy, sharing and fun.
The event dedicated to all the figures of the Service of Volkswagen Group Italy ended last week: Service Incontra 2014. The event was held at the company’s headquarters in Verona.
Here are some numbers: 6.070 registrations to the workshop, 1.740 participants, 1.200 sq.m. of tensile structure created ad hoc, 30 stands, 20 people of Iantra staff, 17 workshops and 6 days of event.
The event ranged between training sessions and visits to the stands, from the new E-Up test drive to the closing show, starring a magical sand artist.
The realization of the event was handled by Iantra in every organizational, logistical and preparation aspect.
(photo by Ennevi)
The prestigious and unique location of Fabrica in Treviso hosted the Press and Fleet Presentation of the new Audi A4 and A4 Avant.
A stunning and impressive set up hit all the guests attending the event.
40 journalists per day attended on days 27th and 30th November and 1st Dec. for the Press Presentation and 40 guests per day attended the Fleet Presentation on days 2-3 Dec.
The test drive with 20 cars allowed all guests to get excited with the new born from the German company.
Iantra handled all the transfers of participants, the set up, all the logistics aspects and the test drive.
Volkswagen Group has launched the new Tiguan 1.6, concept of elegance and technology.
The event took place in the natural setting of Murano, where the driving experience blended with the allure of Christmas emphasized by the local Christmas market, famous all over Europe.
Before leaving for the scenic driving test, our journalists have been greeted at the Volkswagen event headquarter set-up in a branded motorhome.
The organization and the atmosphere have contributed to create a very suggestive event that left all the 50 participants and the staff satisfied and cheerful.
On 5th and 6th February, the National Top Seat People final took place in Verona, where the best Italian dealers competed for the designation of the finalist team at the international event.
Two days full of exclusive experiences and convivial moments in the city of Verona.
The fil-rouge of the event was developed by Iantra, that provided design, trendy locations and activities in the heart of the city. The dinner at the Yard, the activities at the Gal-leria, the lunch in a wine shop and especially the Urban Safari have connoted the event in a pleasant, exclusive and amusing way.
(Photo by Ennevi)
The National Press launch of the Seat SUV range took place over four days, from May 27th to the 30th, hosting around 70 journalists from the major Italian newspapers.
Ateca, Tarraco and Arona are the three models tested, assessing the resistance, road holding and appreciating the design.
The journalists drove to Fondazione Bisazza, an exhibition space which brings together works and installations made by contemporary designers and architects who used the mosaic technique.
The press conference was hosted in this modern location where the Seat Italia Director gave a speech regarding the new Seat SUV family and all its features.
The second stop took the guests to Cantine Bellaguardia, a cellar built under the Romeo and Juliet castles. The wine tasting gave the journalists the chance to spend time together and discuss about the SUV performances.
Back to Verona, the aperitif was offered on top of the Lamberti Tower, giving a stunning view over Piazza dei Signori. The guests had dinner in town tasting local dishes.
The event matched modern art with tradition, providing an experience which overcame any expectation.
The national press launch of SEAT Leon was held at the new location of the House, SEAT College.
Iantra organized the five-days event for the journalists who attended the press conference, followed by the test drive with direction Lake Garda.
To welcome the journalists at the end of the drive, a lunch with lake view at the Ai Beati restaurant.
The new location of Seat, the panoramic route and an excellent menu with local dishes made it perfect at one of the first safely planned events, according to the new regulations.
Subaru made it better. Subaru Forester 4DVENTURE was the star of our four days press event.
Wooden Museum of Riva 1920 was choosen for this press conference. The spirit of nature seeing in the Italian design through the eye of the Subaru 4DVENTURE.
The Italian journalists had a first hand on road an on off road experience.
